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Understand what leads to enquiries.

Visits alone do not tell the whole story. We work with you to define which actions to track and how the findings can inform your decisions.

What the project can put in your hands

Measurement plan
Questions, completed actions and events to track.
Verified configuration
Settings and test scenarios for the agreed scope.
Guidance for interpretation
Explained measures and visible data limitations.

Observations you can explain.

  • Choose meaningful actions

    Identify enquiries, requests and other steps that matter to your business.

  • Set up measurement

    Configure GA4 and Google Tag Manager around the agreed plan, access and consent settings.

  • Make findings useful

    Explain the measures being tracked, the limits of the data and the questions worth investigating.

Let’s talk about your tracking.